Groupe SEB - World Leader in Small Domestic Appliances and Cookware Industry
Groupe SEB, Supor’s controlling shareholder, founded in 1857, has more than 150 years history. 200 million products are sold every year in more than 150 countries.
29 industrial sites worldwide
23 Brands， more than hundreds of new products launched every year
Nearly 30,000 employees worldwide
10 product/categories ranked No. 1 in sales worldwide: Cookware, pressure cookers, steam irons and steam ironing machine, electric kettles, steam cookers, food processors, toasters, electric deep fryers, bread makers, indoor grill.
SUPOR -- Leader in the Cookware and Electric Kitchen Appliance Industries in China
We Lead through Superb Quality and Drive the Industry through Innovation
SUPOR has become the undoubtedly leader in China’s cookware industry, No.2 in cookware manufacturers worldwide; and it is also a leading brand in China’s small domestic appliances market. SUPOR is the first company in cookware industry which went public on Shenzhen Stock Exchange (Stock code 002032)
5 R&D and Manufacturing Sites in Hangzhou, Wuhan, Shaoxing, Yuhuan, and Vietnam
Have drawn up 84 state and industry standards for cookware and SDA industries
3016 patents till March 2017
More than 10,000 employees
100,000,000 pieces of Annual Capacity
Complete Distribution Channels – Convenient and Easy Access for Consumers to Have SUPOR Products
■ Every second, 3 SUPOR products are being sold;
■ Every second, 3 SUPOR products are being sold;
■ In mainland
China, SUPOR has about 40,000 points of sales, covering almost 100% of cities
above and including county level.
■ Globally,
SUPOR products are being sold through Groupe SEB’s network to more than 50
countries and regions, including Japan, Europe and South East Asia.
■ Online, SUPOR has set deep footprints in all mainstream channels, and has become the strategic partners of Tmall, JD.com, yhd.com, and Suning.com.
■ Starting from 2013, e-channel has become a major platform for SUPOR to release new profucts
Constant innovation— To allow consumers to get better products
Innovation
is in the gene of SUPOR. We will continue to offer products with ingenuity. At the end of 2015, the launch of Steam
Spheric IH Rice Cooker upgraded the previous “firewood cooking” by adding
steam, which makes rice even tastier. “Want
to have steamed firewood rice? SUPOR Steam Spheric Rice Cooker”. This new
product driven the market to steam revolution and became the most popular rice
cooker in the Chinese market.
In 2016, SUPOR has 5 products winning the “Red Dot Design Awards”, which is considered as the “Design Oscar”. These 5 products include TSP titanium Pro Wok, Thermos of Crystal Rhyme Series, and Knives of Sharp Series. Our design concept of ingenuity and user-friendly is highly recognized
10 years of philanthropy, Work with love, Seed the future
■ 10 years of implementing SUPOR Primary School project to support rural education in China's remote areas
■ 20 Supor Schools in 11 provinces: Qinghai, Hubei, Yunnan, Sichuan, Guizhou, Jiangxi, Hunan, Guangxi, Henan, Shanxi, Gansu…
■ Investment of about 22MRMB, more than 10,000 children are benefited
■ We not only build up new buildings, libraries, canteens and other facilities, but also at the same time continue to carry out trainings for teachers at Supor Schools, motivate excellent teachers, and send volunteers to Supor Schools. Supor employees are also actively involved in support of this project.
■ In 2015, SUPOR Primary School Project won the award of “ Outstanding Chinese Company for Social Responsibilities” from “Philanthropy Times”
