Corporte Profile
Headquartered in a small town called YUHUAN 550 kilometers south of Shanghai, ZHEJIANG SUPOR COOKWARE CO., LTD. has been making cookware since 1988.
SUPOR is different with other export oriented Chinese cookware makers in that SUPOR built up its reputation and production capability in the domestic market first. Today SUPOR is undoubtedly the number one cookware brand in China. The pressure cooker market share is over 50% since 1998.
After making sure of its top position in China, SUPOR began its overseas marketing since 1998. Now it has supplied products to the United States, Japan, Europe and other places. The yearly export turnover is boosting at a very high speed.
Anodized and non-stick aluminum has been SUPOR'S main range in the past years, but since 1998, SUPOR has been making big investments on stainless steel with the hope of being a major manufacturer of stainless steel cookware.
ZHEJIANG SUPOR ELECTRICAL APPLIANCES MANUFACTURING CO., LTD
ZHEJIANG SUPOR ELECTRICAL APPLANCES MANUFACTURING CO., LTD. (Supor Electrical) is a subsidiary joint venture of the listed company---ZHEJIANG SUPOR COOKWARE CO., LTD. which has been devoted to researching, developing, producing and selling kitchenware appliances for more than 10 years.
Supor Electrical is one of the largest professional electrical kitchen appliances manufacturers in China . Our annual production capacity exceeds 3,500,000 pcs, including 2,000,000 pcs of rice cookers (500,000 pcs are of luxury style), 1, 000,000 pcs of electric pressure cookers as well as 500,000 pcs of other items. With the development of growing business and in order to carry out our international marketing strategy, two manufacturing bases have been established respectively in Dongguan(2001) and Hangzhou (2004) which produce the full range of Supor Electrical kitchen appliances.
In 2004, Supor Electrical reached a turnover of USD 42.5 million from the electrical kitchen appliances business, with an increase of over 47. 8% than that of 2003. Statistics from State Statistics Bureau shows that Supor Electrical ranks the third in rice cooker sales and the fifth in that of induction cooker.
Keeping "Science and technology as guidance, strive for transcending " as our principle, we have achieved successive new breakthroughs on R&D and production and own various of national patents as well. Supor Electrical runs strictly in accordance with ISO9001: 2000 quality control system and passed series of approvals such as CCC, CE, UL, GS, JIS, CB, etc.
Supor has always been devoted to advocating nutritional cuisine. By researching and developing various electrical kitchen appliances, such as rice cooker, induction cooker, pressure cooker and hot-pot, etc., Supor Electrical brings customers more and more nutritional and tasty dishes.
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Production Facilities
The cookware section of ZHEJIANG SUPOR COOKWARE CO., LTD. has two factories, one in YUHUAN and the other in WUHAN, which is in the central part of China.
SUPOR'S YUHUAN factory, which is designed to supply to the overseas markets, covers an area of 200,000 square meters and employs over 1,500 workers.
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